People have been transacting since ancient times when they would exchange goods for goods. As time went by and money came into the picture, the focus shifted from satisfying human needs to maximizing profits, which is where we are.
Today, businesses are inspired by the need to classify ideas and activities and sell them as goods or services for a profit. Businesses may kick-off due to life’s pressure, such as losing a job, the need to earn extra income, or lack of employment opportunities.
Innovation, however, can spur a business idea. Whichever way the business is birthed, there are necessary steps that need to be implemented for its success. In this write-up, I will outline some of these steps based on my past experiences in the business world.
I have been in business for a while, and I understand the value of in-depth research. Whether you intend to sell vegetables down the street or selling real solutions to human problems, I recommend that you invest in market studies.
Market research helped me understand my target market with much ease. Research ensures that that the product or service sold resonates with the targeted market’s needs. Selling using theoretical knowledge or assumptions can be detrimental to the business.
There are many ways to go about doing market research. Like I did in the past, you might opt to use some conventional research tools such as surveys, focus groups, observations, and interviews. Each of these methods has its pros and cons. Therefore, using a combination of research methods comes in handy when validating a business idea.
Once you are done with market research and the idea is validated, I would advise you to start thinking about the business structure. Choosing the right business structure is critical to the success of any business. This decision has far-reaching implications on capital, liabilities, taxation limitations, and management flexibility.
This decision can make or break the business. Choosing the wrong structure can bring losses or legal implications that could hurt the business’s operations significantly. Depending on my needs, the layout includes sole proprietorship, partnership, or a limited liability company, corporation.
As stated earlier, business funding is informed by the business structure chosen. Although the level of support may vary from one layout to another, here are some sources of capital to consider.
- Self-funding – Yes, this is as simple as getting money from your savings account.
- Loans – Getting capital from financial institutions at some predetermined interest.
- Investor funding – Here, you get capital from an investor in exchange for equity in the business.
After finances have been sorted and the business has adequate capital, you can start looking for a suitable location. I have since come to realize that choosing a site should be a well-thought-out process. In case you are starting a retail business, pay attention to things such as access to markets, suppliers, and regulations when choosing a location.
However, choosing a location does not have to be tiresome for other businesses that sell their products and services. A remote location can be just fine in such a case, provided you have a website up and running and a stable internet connection.
I understood the value of a business plan way before I got into the business landscape. Ideally, a business plan captures what you intend to do and how you to get it done. Most importantly, most investors and financial institutions would want to look at your business plan before committing to your business.
The procedure for starting a business is not cast in stone. I have had businesses where I had to break almost all rules but ended up being successful. However, I advise aspiring entrepreneurs to pay attention to the steps and tips shared in this article. A much as they do not guarantee success, they undoubtedly come in handy in streamlining business operations.